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Meet the Team

Ryan Wagner


Ryan Wagner is the founder and co-owner of Driftless Provisions. The company is shaped by his experience as an outdoorsman, Marine, Civil Engineer, M.B.A, business manager, teacher, and butcher.  Ryan is a good shot (most of the time) and skilled with a knife. He finds inspiration in his work by wandering the hills and valleys of the region, fly fishing, canoeing, hunting and hiking with his wife, Kristen, and his favorite, one-eyed companion, English Springer Spaniel, Tehya. Ryan is continuously humbled by the support of the community and our customers. He is looking forward to helping the company continue to evolve and grow and was thrilled to welcome his and Kristen’s first child, Aldo, into the world this July.


Justin VerMeer is co-founder/co-owner and is enthusiastic about the opportunity to bring people together around food. He believes that sharing company and conversation improves the quality of our lives and that food sets the stage for the best experiences and memories. 

He's been here from the start at Driftless Provisions to get more good food to more people. He focuses on brand and marketing while making photos and videos. He's also the one responsible for sending you all those emails. When Driftless needs real design chops he calls on his partner, Zoe, with whom he moved to Viroqua in 2018 from the Twin Cities. Some of his favorite things are Chorizo salami, his cat Tater Tot, paddling and hiking, and leisurely mornings with a cup of coffee.

Justin VerMeer
Spencer Schaller


Spencer Schaller is co-owner and has worked in the food industry since he was 17. Born in La Crosse, WI with 5 siblings, Spencer was always surrounded by food and conversation. This led him to a career in kitchens from London to Charleston, SC. He worked his way up in the industry eventually becoming Executive Chef. He joined Driftless Provisions as Sales Director to help spread his love for good food to your table.

On days off, Spencer enjoys spending time with his wife, Carley, and dog, Hudson. If he is not watching a sporting event, you will find him entertaining for friends and family.


With a long history in organic farming and various roles in sustainable food, Kristen has a deep affinity for honoring local food systems & being rooted in community that shares in the value of good food & taking care of the land. When Kristen isn't sharing & engaging with you all on social media, you'll find her working on her wellness & sustainability business, Enjoy This Organic Life, staying active, reading, gardening, & spending quality time outdoors and with her new baby, Aldo (born July 2021).

Kristen Martinek Wagner
Bela Candelaria


Bela joined the team in June and immediately became indispensable. She does a little bit of everything around the shop to make sure you get the quality goods.

She is drawn to all things local and holds a deep appreciation for small businesses. Her appreciation for wholesome food began at a very young age and she finds happiness in gathering around home-cooked meals with friends and family.

In her free time Bela enjoys sharing laughs with friends, hanging outdoors, kayaking, cooking, playing frisbee golf, and spending moments with her son Jude.

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